Wednesday, October 11, 2006

Rocky Mountain High

I just got my hands on the new Colorado Rapids logo (right). Kroenke is re-branding the colors at the same time as the logo in honor of the new stadium.

You can tell from the logo the new colors will essentially be maroon and baby blue, although some would call it gray or blue/gray. Or if you prefer your soccer lingo in Euro style "claret and blue" would I suppose be the closest approximation.

Kroenke and company also discussed renaming the team Colorado Arsenal due to the fact the new stadium is located on a old weapons range, but thankfully have chosen to pass on that idea.


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